April, 2012

Human beings are social in nature and they know how to utilize social resources. The same is applied in “social media” the most common word in the web world. It’s like a piece of cake; totally prepared that tastes well whenever tried. In the last few years; social media has been considered as a game […]

Recent research report from Google explains the relationship between Organic and Paid search results. It shows how Pay Per Click advertising can increase your web traffic up to 50%. At the same time; even a top organic ranking website may experience a huge 89% drop in the clicks. Report states that organic search clicks dropped […]

Every day, we find different opinions about Search Engine Optimization best practices, better SEO strategies, how to optimize a website etc. Over the past few years, almost all major search engines have been changing their algorithms to perform better SERPs. After Google Panda 3.4 update; SEO has become more specific towards website’s brand recognition, authority, […]

Over the years, the Internet has profoundly influenced almost all facets of our lives including business and commerce. Today, almost all businesses carry a web identity and are keen on communicating with people through social networks and blogs. Since a majority of people surf the internet for the sole purpose of seeking information; creating a […]

  Over the past couple of years, Social Media Marketing has emerged as one of the mainstream marketing activities. Almost all major and mid -sized businesses have their team of Social Media Experts, identifying the channels of communication and engaging the audience into two-way conversation. Companies such as Coca Cola, Disney, Starbucks, and Red Bull […]


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